Romanian furniture brands return to the stage of the January Furniture Show in 2025
9 Romanian companies are exhibiting at the January Furniture Show, from 19–22, 2025 at NEC Birmingham, occupying a total area of 280.5 square meters in Hall 4. The collections prepared for this exhibition are tailored to the market, with each Romanian manufacturer striving to position itself and establish new partnerships.
Meet the Romanian Exhibitors and their collections!
Simex brings the elegance of tradition into the modern world
„We present a versatile range of collections, each showcasing the brand’s mastery of solid wood craftsmanship and timeless design. The Louise Bedroom Collection combines classic elegance with modern functionality, featuring finely detailed pieces like headboards and bedside tables in soft, neutral tones. For the hospitality industry, the Simex Hospitality Collection offers durable, stylish furniture tailored for apartments, hotels, and restaurants, with options for both custom and large-scale production. Adding a contemporary edge, the FOX Table blends minimalist solid wood with an industrial black metal base, making it a striking yet versatile addition to dining or office spaces.”
Simex combines tradition with modernity, creating timeless furniture from solid wood with impeccable craftsmanship and offering customizable solutions for residential, hospitality, and luxury spaces worldwide, all while prioritizing sustainability and enduring quality.
Solid Wood Expert, practical functionality, and warmth of wood into your home
„Each of the Ashton, Aubusson, Country, Infinity, and Temple collections is a unique blend of design influences and craftsmanship, reflected in styles that are distinct yet complementary. The Ashton Collection brings together English tradition and Romanian artistry, balancing classic design with modern refinement. The Aubusson Collection combines modernist form-following functionality with traditional French tapestry inspiration, delivering minimalist elegance. The Country Collection evokes rustic charm with natural fabrics and handcrafted details reminiscent of Provence’s relaxed atmosphere. The Infinity Collection merges versatility, elegance, and personal customization, offering timeless designs that adapt effortlessly to any décor, creating a harmonious and welcoming atmosphere. Lastly, the Temple Collection draws from Japanese Buddhist aesthetics, bringing a sense of balance, serenity, and peace. Together, these collections offer a diverse, cohesive range of options that transform spaces through sophistication, tradition, and personal character.”
With 28 years of experience in the furniture industry, Solid Wood Expert builds its collections on passion and expertise and is guided by a deep understanding of its clients’ needs, which in the end is the key to transforming any home into a space with soul, personality, and impeccable design.
Antares, one of the largest manufacturers of office chairs in Central and Eastern Europe
„The Plus Modular Sofa and Plus Privacy collection offers a sleek and adaptable seating solution ideal for break-out areas, creative workspaces, and offices. With its clean lines and minimalist aesthetic, this modular system allows for endless customization, enabling you to create personalized configurations that range from open lounge setups to options with added privacy features. Designed for maximum flexibility, Plus suits spaces of all sizes and comes in a variety of materials and colors to match any decor. Perfect for both collaborative and relaxed environments, this collection seamlessly combines style, functionality, and versatility.”
A family business born 30 years ago, Antares believes in lasting relationships with partners, clients, employees, architects, designers, and sustainable products. The group has more than 300 employees, five production plants and sales teams in seven European countries.
Solenzara, quality furniture at competitive prices
„We are continuously proposing new collections and models, with daring materials and colours, thus coming to the customers with a complete offer for furnishing houses and apartments, as well as hotels and restaurants.”
Over 25 years of experience in the production of excellent quality upholstered and wooden furniture for customers worldwide, we offer unique ranges of custom-finished wooden furniture in a wide range of colours to suit from contemporary to classic styling. Our beautifully crafted upholstery collections include constantly evolving design ideas to serve a contemporary vision, whilst also excelling in the field of stylish classics. We are a manufacturer committed to the quality of European-produced furniture and the traditional craftsmanship of Romania.
PR Living blends craftsmanship with contemporary design
„Paul Rogers and Muundo, both under the PR-Living Group, offer distinct furniture collections that blend craftsmanship with contemporary design. Paul Rogers presents a curated selection of modern classics, meticulously designed to blend seamlessly with your lifestyle. Their offerings include sofas, lounge chairs, coffee tables, dining tables, chairs, beds, desks, poufs, and storage solutions. Muundo is a handcrafted table collection inspired by the tactility of textures encountered in nature. The collection features dining tables, coffee tables, and side tables with soft, organic forms. Crafted from a composition of minerals, lime, and mortar, each piece is unique and reflects the beauty of natural elements.”
PR-Living is a Belgian, third-generation, family-owned furniture group established in 1960 by Paul Rogiers. Specializing in contemporary design, the company serves both retail and hospitality markets, exporting to over 50 countries.
Sarmexin, luxury solid wood furniture
„We proudly present a sophisticated collection of luxury furniture, blending timeless craftsmanship with refined elegance. Conceived for bedrooms, living rooms, and hallways, all the items are crafted from high-quality solid woods like beech, oak, lime, and cherry, along with particle board and MDF elements finished with two layers of veneer. The collection showcases carved furniture, available in a sophisticated palette of porcelain white, ivory, and rich walnut and cherry tones.”
SARMEXIN is one of the most well-known manufacturers of solid wood furniture, based in Satu Mare, Romania.
Magda Design, high-quality metal furniture
„Our Innovative Modular Furniture Collection features modular metal beds, bed bases, and office desks. Each piece is created with high-quality materials and engineered for durability, ensuring long-lasting performance. All the products from this collection offer practical solutions for tight spaces in homes and urban environments, while also optimizing shipping costs and delivery efficiency. Our modular designs can enhance logistics, living spaces, and business operations with functionality, resilience, and style.”
With over 20 years of expertise, Magda Design produces high-quality modular furniture for bedroom and office spaces, and is renowned for fast delivery, quality, flexibility, and trusted partnerships.
Erisse, each piece of furniture tells a story
Erisse is a Romanian furniture brand, focused on cultivating an authentic connection between space and object, where each piece of furniture tells a story, evokes an emotion, and carries a meaning. Merging knowledge of decorative art with contemporary sensibility, each creation perfectly balances tradition and innovation, showcasing meticulous craftsmanship and refining aesthetic sensitivity. By reinventing classical decorative art, Erisse forges a timeless connection between heritage and modern elegance.
JoySpa, crafting unforgettable wellness experiences
„JoySpa’s Luxury Collection redefines wellness for hospitality clients by elevating guest experiences through high-end spa solutions. Featuring technologies like personalized hydromassage, chromotherapy, and precise temperature control, these spas deliver unmatched relaxation. With durable WPC exteriors and customizable acrylic interiors, JoySpa’s Luxury Collection seamlessly integrates into any aesthetic. Committed to sustainability and aiming toward nZEB standards, JoySpa’s solutions not only enhance guest satisfaction but can also transform a property into a distinctive wellness destination.”
With a full-service approach that includes personalized consultations and professional installation, JoySpa creates unforgettable wellness experiences with premium features like fiberglass hot tubs and custom saunas, which are designed to ensure added value and guest satisfaction.
The January Furniture Show is one of the most significant trade events in the UK, dedicated to the furniture and interior design industry. Held annually in January at the National Exhibition Centre – NEC in Birmingham, it attracts professionals from various sectors, including manufacturers, suppliers, designers, and retailers.
The event provides an ideal platform for showcasing the latest trends, innovations, and furniture collections, covering a wide range of products such as living room, bedroom, and office furniture, as well as accessories and decorations. Sustainable solutions and innovative designs are also featured, reflecting current trends in aesthetics and functionality.
The exhibition stands out for its diverse participants and vibrant atmosphere, making it an excellent place to discover the latest interior design trends and establish valuable partnerships in the field.